zenza
Well-known
Perhaps, if they have the capacity to churn them out, The Bessas weren't the most rugged cameras, though they were lightweight and equipped with great rangefinders.
A P&S film camera makes the most sense to me; appeals to the hipster crowd and others uninterested in full manual operation. Or perhaps even repurposing the Q body for the project.
P&S would make sense...but the rumour is it's similar to the M6.
The more I think of it, Leica already doesn't have the capacity to produce their current two models and keep up with demand. Adding a third model surely means a collab of some kind.