antiquark
Derek Ross
FWIW, the images in that commercial demonstrate an extremely narrow DoF. Like something on the order of 85/1.4.
Same with this ad:
http://www.youtube.com/watch?v=BWS8BpZElnI
This one flat out says: "Choose a lower f number to blur the background!"
http://www.youtube.com/watch?v=MrHyHfuc53s
Another one that shows low DoF, but doesn't talk about it:
http://www.youtube.com/watch?v=kuMqOocKn5o
So even if they aren't verbally saying "depth of field," they're still selling it.