Katie
Established
Got my Vanity Fair today and there's an article on the one of a kind Leica Virgin designed by Ive and Newson for the RED (HIV) benefit auction. There is a photo of it here:
Says "tooling and manufacturing took 55 engineers and 2,149 hours" and is set to auction at Sotheby's in New York this November.
Says "tooling and manufacturing took 55 engineers and 2,149 hours" and is set to auction at Sotheby's in New York this November.
Balto
Established
I like it, different but still look like a leica to me.
Dan Daniel
Well-known
I'd rather the rich paid fair taxes to fund HIV research than this whole charity auction scam thing that makes them feel so special while they take more write-offs.
Oops... better go back to sleep....
Oops... better go back to sleep....
Roger Hicks
Veteran
Why not both?
Does seem a long-winded way of going about things, though: what if there'd been another 2149 hours of HIV research? And what would those 55 engineers have been doing if they hadn't been doing this?
It looks to me quite a lot like a Werra.
Cheers,
R.
Jockos
Well-known
Looks like something you'd find in the Apple store, at least from that picture.
David Hughes
David Hughes
Hmmm, buy a disposable camera. remove cardboard box around the inner plastic camera, make new box from the above picture (fudging the back) and away you go.
Regards, David
Regards, David
YYV_146
Well-known
I believe it would be a greater waste of man-hours to send the (electronic and optic) engineers who designed this to do biomedical research...
The value is not the auction itself, but the greater awareness it generates.
Takkun
Ian M.
Jony Ive has been the lead designer at Apple since the iMac.
Timmyjoe
Veteran
Guess I'm just a little thick, but I can't figure out, "What is it?"
What are they auctioning off? Is it a film M (I see the rewind lever/button and the lens release button)? Or is it a digital M and the rewind button is actually the shutter release? Or what the heck is it?
Are they auctioning off a design model?
Just don't get it.
Best,
-Tim
What are they auctioning off? Is it a film M (I see the rewind lever/button and the lens release button)? Or is it a digital M and the rewind button is actually the shutter release? Or what the heck is it?
Are they auctioning off a design model?
Just don't get it.
Best,
-Tim
Sparrow
Veteran
... while not wishing to be political, I'm waiting for the widows version ... apple's stuff is so overpriced
johannielscom
Snorting silver salts
Victor is right and all the haters are haters.
OlliL
Well-known
... while not wishing to be political, I'm waiting for the widows version ... apple's stuff is so overpriced
Better yet Linux
johannielscom
Snorting silver salts
Digital Ms have a lens release button too.
Also, see the search results for the M240 on Google, it has a button at the exact same place as that 'rewind button'
http://www.google.nl/search?q=leica...7ICQBA&ved=0CAkQ_AUoAQ&biw=1911&bih=934&dpr=1
Kwesi
Well-known
Now thats what i call a "Black Tie Only" camera!
daveleo
what?
$200US X 2149 = $430,000 just for salaries (+ benefits + overhead).
Not including one of a kind tooling, fabrication, assembly costs.
That's a high breakeven point for a charity auction !
bonatto
looking out
How do you clean out your finger crud from those tiny holes?
Godfrey
somewhat colored
Interesting design exercise. I'm sure the photo doesn't do it justice, as from the photo it looks like a cartoon caricature of the M(240).
G
G
Roger Hicks
Veteran
You are of course right but I still can't help wondering how much awareness it generates, and amongst whom.
Cheers,
R.
rhl-oregon
Cameras Guitars Wonders
I asked my Werra III whether it would like to have the updated cosmetics plus the red button, and though it came from a Red State outside the USA and presumably a bit of lipstick might please it, it shook its little minimalist head at the vanity of vanities....
YYV_146
Well-known
It's a good gesture from Leica and Apple nonetheless. For companies of such weight and prestige, the least they can do is use their names towards something that benefits mankind.
On a side note I won't mind Leica mass producing this
Looks nice and sleek like everything else Apple makes.