Leica M-D in action

[Bruno Gracia]

http://blog.leica-camera.com/2016/04/28/one-city-three-photographers-and-the-leica-m-d/

 

[B-9]

Similar articles have been hitting facebook for a few weeks now.

One this morning even claimed a release price around 5600 USD.

We will see?

 

[calebarchie]

Sorry I must of upset some asians feelings. Distasteful vid anyhow.

 

[squirrel$$$bandit]

I gotta admit, I don't understand these posts about not trusting Asians. What in the hell are you talking about? It's coming off as racist, frankly.

 

[35photo]

I gotta admit, I don't understand these posts about not trusting Asians. What in the hell are you talking about? It's coming off as racist, frankly.

Totally! Has nothing to do with race... Hipster/young professionals who have cash is more like it, Leica is smart at who this are targeting here no question.. They are clearing looking to expand the target demographic..

 

[jsrockit]

You guys do realize that a lot of older, non-hipsters buy from Leica too... they are targeting people who want the closest thing to a film Leica (in digital) regardless of race, perceived hip-factor, age, etc. Of course, it IS targeting the loot!

 

[35photo]

You guys do realize that a lot of older, non-hipsters buy from Leica too... they are targeting people who want the closest thing to a film Leica (in digital) regardless of race, perceived hip-factor, age, etc. Of course, it IS targeting the loot!

Oh Sure of course there are a lot of older hipsters, but in this video they posted clearly you see the the 1 older guy surrounded by 3 young guys... The target is the younger generation..

 

[Dez]

I see from the Leica Forum site that the displayless Leica M-D costs a mere 500 Euros more than the basic M for the value added associated with removing the display. Brilliant piece of work, that.
Next year, I foresee another model with metering removed for a trifling additional premium, maybe 1000 euros, for REAL purists. The only thing left to do after that is a version with a memory capacity of 36 shots, where you need to wait a couple days before you can view the images. God only knows how much that will cost.
And there will be people out there queuing up to buy all of them.

Cheers,
Dez

 

[Keith]

I see from the Leica Forum site that the displayless Leica M-D costs a mere 500 Euros more than the basic M for the value added associated with removing the display. Brilliant piece of work, that.
Next year, I foresee another model with metering removed for a trifling additional premium, maybe 1000 euros, for REAL purists. The only thing left to do after that is a version where you need to wait a couple days before you can view the images. God only knows how much that will cost.
And there will be people out there queuing up to buy all of them.

Cheers,
Dez

And then there's the 'total minimalism' (TM) model after that where you pay fifty percent more than than the metered LCD equipped version but don't actually get a camera at all ... just a box and a manual with a letter from the good doctor congratulating you on your choice! 😀

 

[Dez]

Ah yes, but these minimalist designs are for the true pro!

As everyone knows, anyone who makes his or her living with a camera will seize every opportunity to reduce the probability of getting the shot.

Cheers,
Dez

 

[Darthfeeble]

I'm not a hipster, does that mean I can't buy an MD?

 

[calebarchie]

I'm not sure how its racist but just pointing out the obvious, leicas target for a while now.

I know a few exactly like in the video, same clothes, same bag, same shoes, same hat, same attitude, exactly the same self-imposed label, same age and same race.
Unfortunately have a hard time taking that kind of stuff and people seriously along with hipsters etc...

 

[angelopartemi]

Just take my damn money.

 

[calebarchie]

Calebarchie, you are a very unsophisticated thinker.

OK old man, wheres the report button again? Again, it was a general comment that I could't take the bloke seriously. Whats all the damn fuss about?

 

[aizan]

of course rui palha is the only one who doesn't make my eyes roll.

interesting to see that they're targeting a younger demographic. what's old is new again!

 

[Leica All Day]

at least it has strap lugs 🙂

 

[OurManInTangier]

Well I for one am over the moon. Turns out I'm a hipster, or young enough to be, just about, hip...or maybe I'm just a (non Leica using) Leica fanboy after all.

I have always liked the idea of a digital camera with no viewing screen. Not because its 'like the film days' and therefore cool, but simply to remove that almost impossible pull to stop what you're doing and look at what you've just done instead. Frankly, with wifi I'm happy to upload a few pics to my phone/tablet whilst having a coffee if I really have an urge to see what I've done before I get home.

As for professionals not wanting to reduce their hit rate, why would that be the case? Either use a different model (there's plenty to choose from) or be professional and learn to expose well enough to reduce your 'dud rate' in the first place.

If Fuji did one i.e. I could afford one, I'd probably go for it. Instead I'll just have to go out and buy a plaid shirt and beanie hat as I'm obviously much younger and less conservative than I thought 😉😀

Post Script: Marketing will either make you buy or queasy. As they say in the UK, as a direct result of marketing, "Simples."

 

[jaapv]

Interesting that this marketing is remarkably video-oriented, for a camera that had video deliberately removed. (it looks like it was taken with an M Typ 240...)

 

[Lss]

I watched the video and found it surprisingly enjoyable. Very little dumb marketing talk, lots of nice visuals. It was a story about three photographers and their photography, not so much about this camera (although the M-D was essentially in every shot). Didn't read the text, and there was no usable interface to view the photos. In summary, this is well above most marketing sites, but you don't miss much if you never go there.

 

[Keith]

I watched the video and found it surprisingly enjoyable. Very little dumb marketing talk, lots of nice visuals. It was a story about three photographers and their photography, not so much about this camera (although the M-D was essentially in every shot). Didn't read the text, and there was no usable interface to view the photos. In summary, this is well above most marketing sites, but you don't miss much if you never go there.

Pretty much sums up how I saw it. It had a lot less gag factor than some of their efforts! 🙂