Canon Sold More EF DSLRs in 2024 Than Fujifilm Sold Total Digital Cameras - Petapixel
EF - THE ZOMBIE LENS MOUNT THAT WOULD NOT DIE
Canon Sold More DSLRs in 2024 Than Fujifilm Sold Total Digital Cameras
While the DSLR market is shrinking, it's still quite large, and Canon owns nearly all of it.
For 2024 Canon sold 790,000 EF mount DSLRs. Nikon sold 70,000 DSLRs, Pentax less than 10,000.
"Canon sold more EF DSLRs in 2024 than most camera companies sold digital cameras in total, including Fujifilm (740,000), Panasonic (280,000), OM Digital (160,000), and Ricoh Imaging (70,000)"
Damn, all of that success for a DSLR lineup whose last new EF lens was introduced in 2018, the last EF SLR in 2020.
UNDUCKINGBELIEVABLE
Looking at the Canon USA website,
apparently Canon's hard won USA DSLR marketplace victory came via an outstanding lineup
of only ONE full frame DSLR -- the venerable EOS EF 5D Mark IV
complete with a whopping 30.3 megapickles of utterly astounding 2016 technology.
The EF DSLR best seller is apparently the APS-C EF EOS Rebel T7 with 24.1 megapickles
This is an astounding marketing victory for Canon.
If your horses are slow and aged, they still win if the race is about love.