things is the 35 f2 is spectacular too... For the 2.8 to cost more in the UK is madness and as for the claim that Zeiss have priced it close because they know it is so good, well, this does not seem likely to me. I suspect that it will not see too well in light of the close price and will come down somewhat. The 21 4.5 was similar but is now a fair bit less than the 2.8 and is a lot smaller relative to the 2.8 than the 35 f2.8/f2. IMO a 35 f2.8 should be price in line with the 50 f2 planar or thereabouts ie at least $100 cheaper than it is right now. It will be interesting to see if it comes down, but as for it being so much better than the f2 version, we will see! I find it somewhat unlikely.