italy74,
You will find some opinions about the different philosophy of Leica and Zeiss mainly from people who either work for Leica or are leicaphiles, however even in this case some interesting information comes through - look up for example this stuff:
http://www.imx.nl/photo/zeiss/
Zeiss has come out with their ZM line at a point in time when everybody was dumping their film cameras in favour of digital, and the mass market shifted to DSLR's, so there has not been enough time for these products to become diffuse and create a significant following.
Leica has suddenly found itself on the brink of extinction, with the long term excellence status which no longer sufficed in an old technology and at a price point which has become more absurd than ever.
Then came the M8, and we are waiting to see the sequel.
The diehard owners of rf cameras and lenses are obviously trying to rationalize the cost of their gear, so the equation most expensive=the best is often found behind the reasoning of the owners of Leica equipment.
Zeiss had to compete in such an environment, so it decided to create products which would not only be competitive optically, but also cheaper and with a stress on the continuation of the Zeiss heritage from such product lines like Contarex and Hasselblad. The resulting ZM line is drawing more like the Leica pre aspheric lenses with the sharpness equal to the aspherics - maybe with the exception of wide open performance, thus creating a more pleasing imagery.
The lower cost is somewhat explained by less compact lenses and more uniform barrel design. However, recently Zeiss has started adding some "iconic" products like the Distagon 15/2.8 and Sonnar 85/2, where the goal seems to be the best absolute performance, at the expense of a higher price tag.
Personally, I think it is best to try out a few lenses from various producers and see what works for you - one of differentiating factors will be if you shoot colour or B&W for example.
Here's a link to another thread, where I made up my mind:
http://www.rangefinderforum.com/forums/showthread.php?t=49212
Ciao
Marek