2nd thoughts about the "retro" design look

[Keith]

Well ... I have virtually zero interest in the Fujifilm X100 and I'm currently basking in the delights of 100 ISO film!

I'm no use at all ... I should go and find a bag thread! 😛

 

[Roger Hicks]

Well ... I have virtually zero interest in the Fujifilm X100 and I'm currently basking in the delights of 100 ISO film!

I'm no use at all ... I should go and find a bag thread! 😛

Dear Keith,

Good question. What sort of thread should they use to stitch bags: cotton, linen, polyester...?

Cheers,

R.

 

[Pickett Wilson]

I guess over the years we HAVE beat every possible topic into submission. 😉

 

[Mcary]

Well ... I have virtually zero interest in the Fujifilm X100 and I'm currently basking in the delights of 100 ISO film!
😛

When it was first announced I was extremely interested in the X100 then after the initial excitement. Then I thought about what does the X100 give me that I'm not getting from gear I already have and the only answer I could come up with was the ability to shoot thousands of so called free frames and decided that wasn't a good reason to spend $1000.
Besides that I'm basking in the delight of XTOL 🙂

 

[noimmunity]

Fujifilm has been quietly exiting the film business for some time. It started with their large format process films several years ago and continues with B&W "consumer" film today. Fuji has been a digital company for some time, much more successfully than Kodak, who doesn't seem to be successful with either digital or film these days.

They are also one of the few companies left with current production film camera models, with new ones coming out at a regular pace. Several of their in-production models feature the "NP" system for films rated higher than ISO800.

 

[Keith]

When it was first announced I was extremely interested in the X100 then after the initial excitement. Then I thought about what does the X100 give me that I'm not getting from gear I already have and the only answer I could come up with was the ability to shoot thousands of so called free frames and decided that wasn't a good reason to spend $1000.
Besides that I'm basking in the delight of XTOL 🙂

Ooooh ... xtol!

My favourite developer generally but I'm also basking in the delights of Rodinal with the 100 film at the moment ... it gives Rollei Retro 100 grain to die for! 😀

 

[Keith]

Dear Keith,

Good question. What sort of thread should they use to stitch bags: cotton, linen, polyester...?

Cheers,

R.

I had some Kush!tani motorcycle gloves a while ago that had kevlar stitching in them. After years of hard use the leather gave up well before the stitching did! 🙂

edit ... the stupid forum software just tried to censor the worf ku****ani ... see! 😛

 

[rxmd]

At the very least, Fujifilm ought to give their digital camera division a separate name.

Don't get too attached to brandnames. "Fujifilm" is the established brandname of Fuji's photographic products division and they're not going to change it just because the new camera doesn't have film in it.

It's not exactly unheard of in the world of business that a brandname sticks around after its original meaning becomes meaningless. Look at the photo world alone: Agfa hasn't been making any aniline in a while, LOMO is still LOMO even though it should be Saint POMO now, and Ilford hasn't been in Ilford for a quarter of a century.

 

[Sonnar Brian]

This discussion is more "Film vs Digital", rather than specifics about the x100.

Should a company making a digital camera have the word "film" on it?

Seems to be film vs digital.

 

[Keith]

This discussion is more "Film vs Digital", rather than specifics about the x100.

Should a company making a digital camera have the word "film" on it?

Seems to be film vs digital.

Hmmm ... so off to the dungeon it is then.

Never to be seen again! 😀

 

[noimmunity]

If there is a thread to all of this...

If there is a thread to all of this...

It's a question of how film is being used to create value-added for digital marketing at a time when film is disappearing.

Kinda like having a photo of neatly dressed craftsmen on the package of products made by assembly-line sweat labor. 😀

 

[Sonnar Brian]

I still use the term "film" when using the Olympus EP2 to make a movie. I started out "filming" with a Regular-8 camera, did a lot of Super-8 and Super-8 sound.

Does anyone here still shoot Super-8? next, there will be Retro-Look Digital cameras that look like my Yashica SU-60e.

 

[rxmd]

It's a question of how film is being used to create value-added for digital marketing at a time when film is disappearing.

Film does carry some positive connotations in marketing now, an association with nostalgic things of the past or that sort of thing.

Now Fuji, however, has always printed Fujifilm on all their digital cameras because it's just how they label all their photo products. They put it on photo paper and digital minilabs, too. They did that well before film carried any nostalgic connotations, and I guess they'll just go on doing it.

Kinda like having a photo of neatly dressed craftsmen on the package of products made by assembly-line sweat labor. 😀

Well, that does sound a bit like calling for a boycott after finding out that Quaker Oats isn't run by Quakers.

 

[rxmd]

Does anyone here still shoot Super-8? next, there will be Retro-Look Digital cameras that look like my Yashica SU-60e.

Not until there's forums full of people demanding that digital camcorders should be spring-wound. 😀

 

[shadowfox]

It's a question of how film is being used to create value-added for digital marketing at a time when film is disappearing.

Kinda like having a photo of neatly dressed craftsmen on the package of products made by assembly-line sweat labor. 😀

Jon, I hear your sentiment, I really do.

But the above is how marketing works. They find added value from any source and film is just a natural game for digital.

I don't think Fuji's digital market penetration is that great, not as well as Panasonic for sure. So they need to still cater to the film users especially when they have global brand recognition. They will wait for a while before axing film production.

Our job as film users is to get enough people to use film regularly to sustain a small but stable global market. If Fuji doesn't want to be part of it, there are a few who would love to take their place.

 

[noimmunity]

Okay okay

Okay okay

Image adjustment time
quote from jonmanjiro:

You really think Fujifilm is a film company?

Taken from the Japanese wikipedia page on Fujifilm:

2009年1月6日の読売新聞によると、写真フィルム部門の売上高は会社全体の売上高の5%にも満たないと いう。

Translation -> According to an article in the 6th January 2009 edition of the Yomiuri Shinbun newspaper, total sales of the photographic film department made up less than 5% of Fujifilm's total sales.

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