twopointeight
Well-known
Yes, it all depends on the type of work being done. Products and other traditional studio work need to be described in detail. Same for other types of location work that depends on that level of description. But, like it was pointed out in a post above, journalistic work can have much broader approaches. (reresentation vs. interpretation). A few years ago, I asked a travel magazine editor, a client for over 20 years, what he thought of doing an entire feature in square format? He told me he didn't care if was square or even round, as long as it worked. I'm sure he would totally approve of cell phone images, or Diana, or the smallest sensor pocket camera, as long as the images told the story in some creative way. That's editorial, many flavors and approaches. Images that are slightly distressed have always drawn me in. But again, in the the studio with whatever, I'm all strobes and full frame. One story from the 80's. Elliot Erwitt came to Tokyo to shoot ads for Japan Airlines. They were paying him $15,000 a day. Much to the chagrin of some of the executives on the set, he shot it all with an Olympus XA. And being professional, he did carry a back-up camera, another XA. The ads came out well. Large posters of Kimono-clad beauties in traditional settings. I was there.