FallisPhoto said:
Kodak (the people who brought us fifty proprietary film formats (none of which are still in use but 110 -- all because they wanted to corner the market on film sales -- who brought us the disc camera, who brought us the 110 camera, and so on and on and on), has not been in touch with photography enthusiasts, (so far as making film cameras is concerned) since the late 50s, when they decided to take a hands-on approach with the Kodak/Nagle Retinas and ruined them.
Leaving out the run-on sentence, just to address the 'proprietary' comment. 110 film is not proprietary, nor are the cameras which use it. Neither was 126, 127, 620, or even disc. Kodak introduced them, and one can certainly argue that they did it to try to increase their sales (like any company doesn't do that).
But Kodak was the film format innovator. 35mm cine film was around before Kodak decided to sell it - but their cartridge design called 135 soon eclipsed all others, and that's the standard today. 120 film, 220 film, these are also Kodak innovations that survived. Plenty of others didn't, but Kodak was hardly the only one to make them.
The fact is, without Kodak, there would not have been an amateur film industry as we know it today.
Kodak's philosophy has ALWAYS been cheap and affordable photography for the masses -- and their film cameras have pretty much always reflected that (cheap junk). The ONLY two exceptions to that I can think of are the Retina I, II, and III series (which they actually had very little to do with) and the Medallist (produced to higher standards than usual, in order to get a government contract).
The Ektra was pretty nice. And quite honestly, even their cheap junk cameras do an amazingly good job, even today. My Brownie Hawkeye, which I bought for that 'cheap toy camera' effect, rendered such good images, I can't use it for that.
Taken with a Brownie:
Taken with a Yashica 12 (same lens as 124G):
The Yashica clearly does a better job - but not THAT much better, considering that one is a high-quality Tessar lens with the ability to focus, while the other is a miniscus lens with fixed focus.
Kodak made cameras for the rest of us - which was and is a large market. Not for you and I, perhaps - but for our parents and others who like to "press the button and we'll do the rest." And that's wrong how?
I wish Kodak well. I suspect this latest move as a boneheaded management play, but you never know.