Fuji GFX 50S interview - Why Medium Format

CameraQuest

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Excellent, inciteful interview

"Fujifilm chose last month's Photokina tradeshow as the venue to launch its new flagship mirrorless camera, the medium-format GFX 50S. At the show, we sat down with Toshihisa Iida, Fujifilm's General Manager of the Sales and Marketing Group and Toru Takahashi, Director, Senior Vice President and General Manager of Fujifilm's Optical Device & Electronic Imaging Products Divisonto talk about the 50S, and why Fujifilm chose to skip full-frame."

https://www.dpreview.com/interviews/9425580824/photokina-2016-fujifilm-interview
 
Nice find. Thanks.

It sounds like they are targeting the high resolution 35mm camera market with this camera rather than digital Medium format users.
It will be Interesting to see how many adopt this system.
 
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