I want to feel like I can rely on the companies I rely on to get my end results.
Maybe that's a bit silly, especially when using film equipment, as some of the camera companies I use products from don't exist anymore.
When Alaris was created and the CEO asked for feedback, and replied to those emails, I was very hopeful, dealing with the people the next level down was less rewarding, but I gave them the benefit of the doubt because they were getting everything set up.
On a totally personal level, I haven't shot much film since the death of BW400cn, I loved that film, and it was a staple part of my workflow. I'd waxed lyrical about it to the company, and to anyone who would listen.
Obviously I know that they couldn't continue making an uneconomic product just to keep me happy, but when it was discontinued, I decided to replace the stuff I shot with BW400cn with Digital in order to future proof my workflow.
That ended up meaning taking significant time to make sure I'd made the right choices, and spending time with the equipment to get as comfortable as I was with the film equivalents.
I can't shift the feeling that I should be shooting film though, and I like shooting film, reading these articles makes me feel a little like I've been encouraged out onto a ledge to go along with Kodak, and gone willingly, only to look down and go "uhh, you didn't tell us how precarious this was"