It's not a scam like the Kodakcoin so won't do much harm, but the same "popping on the current trend" smell is still around. Lacking a long-term, strategic plan, as always.
I like them too! This represents a step in the right direction for Kodak, in terms of winning the hearts of young, enthusiastic film photographers the world over. What Fuji has done with its successful Instax line (created a must-have product), Kodak can do too and needs to do too.
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