New Vivitar digicam looks like 'retro rangefinder'

What a terrible photo of the camera though. That doesn't speak super well of Vivitar. Doesn't somebody there own a DSLR?

It does seem to have an optical viewfinder! Fun.
 
I'm guessing it isn't a photo of the product, but some kind of rendering. Remember, Vivitar never made any products of their own - they were just a marketing company. SAKAR is the same, they just contract for things and put their name on them - in this case, Vivitar's name. So I am guessing that this is a Chinese clone digicam dressed up in 'rangefinder' looking clothes, and perhaps they have not even produced it yet, but used PMA as a test to see if there would be any interest. Dunno.

I'd like to see it anyway, just because.
 
The positioning of the right-side (looking from the front) lug makes it seem like the model has missing teeth...

Probably better 'quality' images than the awful Minox M3 digicam.
 
I sure could have used something like that yesterday! I attended a brunch and the hostess conned me into shooting some pix with her humongous DSLR. I zoomed the lens back to the widest setting, about the coverage of a 35 on a film camera. I shot exactly 37 frames. I didn't plan it that way ~ habit I guess ~ and didn't see the pictures on the LCD screen until she scrolled through them just before l left. A small light viewfinder camera would have been a joy compared to that DSLR.
 
On the Vivtar website it states that "This designer camera is clearly inspired by 70 years of Vivitar heritage."
 
Nando said:
On the Vivtar website it states that "This designer camera is clearly inspired by 70 years of Vivitar heritage."
Click to expand...

Vivitar was called "Ponder & Best" before it changed its name to Vivitar and merged with Hanimex. One can say that Vivitar has been around, in one form or another, at least 70 years.

Despite this fact, Vivitar NEVER MADE ANYTHING. They only imported products and put the Vivitar name on them. Some of the things they put their name on may have been made ONLY for Vivitar - such as some of the famous early "Series 1" lenses, and the famous flash units, the 285 and 283. But Vivitar did not actually own the factories that made the products. They just had others make them for Vivitar.

However, over the years, Vivitar did indeed gain brand name recognition.

Today, Vivitar is owned by SAKAR, and it appears that SAKAR is going to continue the Vivitar name brand. If you look at digicam offerings by companies like Voigtlander (in Germany), GE, Vivitar, and Polaroid (among others), you will find they are all basically the same cameras. That's because they all buy them from the same Chinese factories, have the color schemes and design touches changed slightly, and put their own name brands on them - they're all essentially the same cameras.

It just looks like this particular Vivitar digicam was intended to look something like the famous 1970's compact rangefinder Vivitar 35 ES, which was made for Vivitar (I believe) by Cosina.
 
Initial link page is in Polish. So author described it as piece of crap.. And indeed it looks ugly. There was a compact digi camera in retro style a few years ago done by Pentax. That one looked much, much better. Don't remember model though..
 
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