lynnb
Veteran
On 27 January the NPPA published part one of a four part weekly series on what makes a photo memorable, shareable, and worth publishing. The project was funded by the US NPPA (National Press Photographers Association).
In part one, eye-tracking technology was used to analyse what a (seems rather small to me) sample of 52 people at one US university looked at, when viewing a sample of 200 photographs, 100 taken by professional PJs and 100 taken by "user generated content" public photographers.
Over 20,000 measurements from the eye-tracking data was used to do the analysis.
See the linked article for a summary of the conclusions of this first week's published study - here's a few:
- Participants could pick the pro photographer's work 90 percent of the time.
- Most participants looked - unsurprisingly I think - at faces first, then tried to work out the relationships between people in the frame.
- Photographs with longer or better developed captions got more attention; most non-professional photos needed better developed captioning.
In part one, eye-tracking technology was used to analyse what a (seems rather small to me) sample of 52 people at one US university looked at, when viewing a sample of 200 photographs, 100 taken by professional PJs and 100 taken by "user generated content" public photographers.
Over 20,000 measurements from the eye-tracking data was used to do the analysis.
See the linked article for a summary of the conclusions of this first week's published study - here's a few:
- Participants could pick the pro photographer's work 90 percent of the time.
- Most participants looked - unsurprisingly I think - at faces first, then tried to work out the relationships between people in the frame.
- Photographs with longer or better developed captions got more attention; most non-professional photos needed better developed captioning.
