semilog
curmudgeonly optimist
Somebody needs a hug!
I don't think Polaroid are going to market it. They sold all of the production equipment to the new company, Impossible Project.
My explanation (perhaps I am wrong): Too many overeducated business school grads running the show at these megacorporations. They lose the feel for their fundamental markets.Too bad Polaroid didn't sell the technology with the equipment. I have never understood why a company hangs onto an intangible asset that no longer benefits the p&l. Even Kodak should sell the patent/tech for kodachrome. Create a company with the patent and all rights to the tech/name/branding and spin it off. I mean, what if Coca Cola stopped making Coke. The recipie locked away in the safe. No more Coke, No more Kodachrome, No more Instant Polaroid film, No more selenium cells. Hello! :bang:
Now listen up Rangers. I'm excited that some people have the fortitude to forge ahead against the odds. I hope we have an Impossible Project II, Impossible Project III and IV etc. And to show my support I'll buy the Impossible Product. 😛
signed, all of me
:angel:😀🙄😎😱😉
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Too bad Polaroid didn't sell the technology with the equipment. I have never understood why a company hangs onto an intangible asset that no longer benefits the p&l. Even Kodak should sell the patent/tech for kodachrome. -
Polaroid revival IS good news.
Finally, it is Polaroid. I agree, the film seems to be quite different then it used to be, but some people want to give it a try. How dare you the say they are suckers?
Leave film enthousiasts alone.
did you see Ilford Harman logo on the back of the PX 600 pack? hm..
I think he said that the new instant film suck.... different from calling the ones who want to try it suckers.
Folks will buy just about anything to be "different."
In a few months there will be 100,000 dark, brown, barely recognizable PX-100 photos of wives, lovers and wilted flowers posted on flickr, and this will have run its course.
To be fair, the presenter in the video on the Impossible Project web site says that they are uninterested in consistency or accurate ISO, etc...that the idea is that the result with every photo will be different. Now, that could be spin, trying to make lemon aid out of lemons; but, that's what the man said.
If indeed, the original intent was to make the product he described, perhaps they had marketing research that indicates the approach they took is valid.