And I don't know that it really means anything that Leica can't keep up with the demand for the M9 - unless we know exactly what the demand is and exactly how many cameras the company is producing each month. Maybe the demand is terrific. Or maybe the company's limited production capacity is costing it valuable sales opportunities.
Dumb luck?
Timing is everything, sometimes, and Leica has managed to release a product to the market that seemingly solves the major problem with compact cameras today.
IMO, retaining a useful OVF on a compact FF digital camera is the main reason for the M9’s success. Leica should be commended for getting this product to market in a timely fashion.
But what’s next? The basic short register issues have been solved (nex5) so compactness is doable, but what about the viewfinder? EVF have refresh issues, OVF are real-time and immediate, EVF eliminate mechanical bits and drive costs down, OVF increase parts and labor costs, EVF are the domain of the videographer, OVF bucks the latest EVF/video trend.
Leica needs to design a ‘new’ compact OVF system. Just as important to the M9’s current success in solving the FF technical issues, a ‘new’ OVF system will allow them to differentiate themselves from the broader camera market in the near future.
Again, I see the traditional RF as an anachronism that’s currently enjoying its last hurrah as the perfect viewfinder solution to the current digital FF compact camera design conundrum.
IMO leica is riding the crest of fortuitous market timing with the M9, this current blip in Leica sales will be short lived if they fail to progress the OVF design. They will return to the days of manufacturing gear for Leica fanboys only and the resultant red ink.
Optics are Leica’s bailiwick, are they not? So Rudy and the good Doc, let’s see how inventive Leica can be.
🙂