Dougg
Seasoned Member
The official importer has expenses that have to be built into sales price of the item: Advertising and promotions, warehousing, sales team, warranty, parts, labor, customer service, etc. A grey-market item can bypass this at lower price, at the loss of services from the importer. However, the importer's advertising (and samples for magazine reviews) may have influenced the grey buyer's choice while not generating any profits.
I can sympathize a bit with the importer, as I've experienced a similar situation on a local level when I worked at a retail camera shop years ago. It was an Air Force town, and I'd have aircrew personnel come browsing into the store. Fine, and I'd spend time with them helping their shopping. A couple weeks later, they might stop back in with brand new gear, same as we'd been discussing, and say what a great deal they'd gotten on it on their recent duty-flight to Japan/Guam/Taiwan or wherever. Then some even had the brass to ask for help/instruction or service on the gear! Where's the profit for the store in that? Good will, certainly, in so far as that might eventually result in other sales...
I can sympathize a bit with the importer, as I've experienced a similar situation on a local level when I worked at a retail camera shop years ago. It was an Air Force town, and I'd have aircrew personnel come browsing into the store. Fine, and I'd spend time with them helping their shopping. A couple weeks later, they might stop back in with brand new gear, same as we'd been discussing, and say what a great deal they'd gotten on it on their recent duty-flight to Japan/Guam/Taiwan or wherever. Then some even had the brass to ask for help/instruction or service on the gear! Where's the profit for the store in that? Good will, certainly, in so far as that might eventually result in other sales...