Long live film

Too many hipsters/trendsters, but whatever. More people shooting film is great in my book. Definitely a cool 46min look, with some very impressive shots.

Have films sales actually been on the increase since 2009?
 
I don't care about the hipster-thing; I see some great shots & people using Pentax 67's, Mamiya RB's, Leica's, Nikons etcetera and they are shooting FILM! 🙂
 
I strolled through Berlin yesterday near Mauerpark, Prenzlauer Berg and my goodness lot of people with film cameras. This is certainly good for us, cause the demands will be steady. I only hope this is not just a fashion trend like so many other things.
Btw, I realized the society is getting more and more back to retro, at least here in Germany! How is it at the other side of the pond ?
 
Unfortunately, it is. Film will never be mainstream again...

I never expected film to be mainstream again, and why would we need it to be?

Film just need to make sense for manufacturers to sustain indefinitely and make sense for the future generation to use.
That is all.

This movie is great.
Young people who stated why they choose film, and I share their reasons.

Kodak is going in the right direction by helping to produce this movie.
 
I never expected film to be mainstream again, and why would we need it to be?

Film just need to make sense for manufacturers to sustain indefinitely and make sense for the future generation to use.
That is all.

It doesn't need to be, but it always helps for longevity. We've seen enough film dry up in the last ten years to know that it could get very expensive to use... or you are stuck with brands / types that are inferior to what was available in the past.

Right now, it is cool to use film. That will not last... it'll go through cycles. The true test of the longevity of film will be what happens when it's at the low end of a popularity cycle.

Now, where were all the hipsters in that video?
 
In the immortal words of Leica, circa 2002, digital "is just a passing fad. Film will remain the preferred medium for the forseeable future."

If Leica says it, I believe it.
 
A fun little video, but apparently, in order to continue shooting film, I need to grow a beard and get a lot of plaid shirts. I wish they had found more people who have been shooting film for some time and have stuck with it (there's at least one who says so) instead of mostly young folks who have moved from digital to film.
 
A fun little video, but apparently, in order to continue shooting film, I need to grow a beard and get a lot of plaid shirts. I wish they had found more people who have been shooting film for some time and have stuck with it (there's at least one who says so) instead of mostly young folks who have moved from digital to film.

Your complaining there weren't any old people in the movie? Did you miss the point of the whole thing?
 
Yes, very good to these people shooting film. And the age-and-beard thing is OK with me as long as they keep shooting while they grow bald or grey. Some very nice shots as well!
 
You're complaining there weren't any old people in the movie? Did you miss the point of the whole thing?

The description doesn't mention "young photographers rediscovering film," and several times in the opening they talk about people "still shooting film" instead of moving from digital to film. After setting up the idea of "still shooting film," they spend nearly the entire video on "young photographers rediscovering film" and/or "moving from digital to film." So, yes, I'm complaining about their very narrow focus on a specific group of film photographers rather than an attempt to cover a wide variety of people who are "still" shooting film today. Had they made it clear that they were to focus on the hirsute and plaid-clad "hipster" photographers, then I'd have no reason to complain. "Still shooting film" implies a group who have continued to use film rather than are new to film, and having more than one photographer who has always shot film would have better fit their premise.
 
When CD's almost killed off vinyl, it was rescued by audio freaks and other "fringe" elements precisely beause it a) sounded better, and b) because it was different and cool. Seems similar to what's happening with film. The vinyl thing went on to thrive as a niche product, with manufacturers releasing a plethora of new turntable and cartridge models. I think we'll need to see manufacturers releasing new film camera models in order to be reasonably certain that there is a future in film.
 
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