Full stops meh - at least it has an aperture ring. I set my 5d to half stop adjustment via custom functions specially because I find the third stop adjustments too slow and just unnecessary. I'd set it to whole stops if I could, but I can't. I manage to use the OK button just fine, and I have above average sized hands. It would be nice if it was bigger, but it just doesn't bother me really. I don't use auto ISO - I use the camera in full manual, but the camera remembers the last menu input you used and when you go back into the menu it places you where you were last time - so it's not really THAT hard to select or unselect auto-ISO - of which isn't even an option on my 5d, and works better than nikon auto ISO anyway.
That firmware is coming, and even so the camera works perfectly without it.
The complaints seem very small for a camera and lens that costs less brand new than a well used 30 year old equivalent leica 35mm lens, and is, in market positioning, one of a kind.
But that's just me, I spent a little bit of time to learn it, and now I use it. I find it HIGHLY intuitive.