FrankS said:
... growth for the sake of growth is not a good thing. Bigger is not necessarily better (with the obvious exceptions) but even then too big can be too big.
Frank, I think you have hit on the bigger question that needs to be resolved first before we discuss revenue.
This is Jorge's site first and foremost, and a community thereafter. Jorge has been very gracious in its creation and maintainence. And very open in listening to new ideas. So let me thank him now.
However, Jorge needs to let us know what his over-arching philosophy for the site is. Does he want it to continue to expand and grow, as it has in the past few months? Or, is there a point at which the size and density of a site causes it to collapse internally by its own weight. Not even a collapse in the literal sense, but more ephemerally in the feel, texture, atmosphere, comraderie, and welcoming nature of a site.
I'm reminded of a Frasier episode where someone quips: "If less is more, think of how much more
MORE is." Well, sadly, in reality, sometimes less is truly more.
If the philosophy or goal of RFF is to get bigger and bigger, not merely through word-of-mouth organic growth, but through active solicitation of growth (as we have had recently with the contest) ... then one might reasonably ask, when will the need for revenue increases ever end? Indeed, if growth is the end goal, then continued increases in revenue/fees will, by necessity, be both infinite and indefinite.
And perhaps more importantly, we might ask ourselves, has the change of RFF from a moderate sized community to its current bigger version of itself on steroids actually brought about any tangible benefits? Is the goal to get big for the sake of getting big? Has this new super-sized version of ourselves made us any faster, any friendlier, more cordial, more civil? Or rather, the opposite?
If the goal of RFF is to maintain that happy median and medium that we so loved before, I'd happily agree with all those who have banded together to contribute. But if the goal of RFF is merely to get ever larger, then I cannot help but think we are contributing to our own demise.