New Yorker: "With the iPhone 7, apple changed the camera industry forever"

[iamzip]

Presented without comment

http://www.newyorker.com/business/c...mera-industry-forever?intcid=mod-most-popular

 

[rayfoxlee]

I can understand the viewpoint expressed in the article, especially the forecast that camera phones have already decimated the compact camera market, but what will keep the traditional camera style going, surely, is not only full control but also what can only be described as an adverse reaction to the ease of producing 'perfect' images. How much lasting satisfaction do you get from allowing the machine to do all the thinking for you? I for one, think 'not a lot'. But that's just me.

Ray

 

[jsrockit]

Whatever impact Apple has had, has already been made. This is just a nicer version of what has already been offered.

 

[kshapero]

I disagree. The 7 plus looks like a game changer. It might just end up being my sole digital camera I use 10% of the time. Love my film rigs.

 

[Ko.Fe.]

The game changer was then Apple introduced no exchangeable batteries with so-so capacity and lifespan. It became non eco friendly luxury item, to be thrown away every three years.

For those who could afford 700 USD two nothing special lenses, 12mp, very small sensor camera (mediocre) it is camera to be one. For three years. But I can't afford nothing special camera and somewhat cool, sometime ridiculous phone for 700 USD every three years... Have to move closer to New Yorkers to be able to.
In meanwhile I need to learn how to crack iPhone 5C to be able to put new battery in...

 

[froyd]

Until the ergonomics of phones with camera shift toward being more cameras with phones, there will be little joy for me using them. I hate the feeling of grasping ever thinner and slippery bezels and pecking at a screen to capture an image that the brainless computer chip has trouble analyzing, turning a contre-jour into a silhouette and viceversa.

 

[Roger Hicks]

In New York, maybe. But remember Sauk Steinberg's map: https://en.wikipedia.org/wiki/View_of_the_World_from_9th_Avenue

Cheers,

R.

 

[mpaniagua]

I disagree. The 7 plus looks like a game changer. It might just end up being my sole digital camera I use 10% of the time. Love my film rigs.

I believe the title should say "With the iPhone 7, apple changed the digital consumer camera industry forever"

Amateur and professional camera market is a niche market that will survive a little while more,IMHO, mostly due to the "user experience" you get from using those equipment (both digital and analog). Otherwise, how do you justify the fact that film cameras are still being made, film still being produced and used, despite the fact that you can get better and faster results using a digital camera?


I believe if what the photographer is looking for on his photos is speed and quality, Iphone 7 will provide those without a problem.

On the other hand , amateur photographers looking for the shooting experience, a sense of accomplishment while creating the photo, enjoying the "feeling" of the equipment, thats another monster altogether. Will I get the same experience of handling a Leica or a medium format camera while using my smart phone? certainly no.

While consumer cameras have become obsolete and professional cameras was already established as a niche a long time, I believe camera makers should focus on amateurs cameras now, and try to attract people to this segment with something different that what Apple is offering, similar to what Lomography did with film on the 90's (a sense of nostalgia while making photos, a sense of uniqueness, “artistic freedom,etc), or follow the Leica's business model, creating a luxury segment with “status” cameras (although I doubt Nikon or Canon could beat Leica at that), etc.


Regards

Marcelo

 

[Huss]

With the iPhone 7, apple changed the camera industry forever

With the iPhone 7, apple changed the camera industry forever

I got all excited and thought the new iPhone 7 used film.

 

[Roger Hicks]

. . . despite the fact that you can get better and faster results using a digital camera? . . .

Dear Marcelo,

Better?

Cheers,

R.

 

[mpaniagua]

Dear Marcelo,

Better?

Cheers,

R.

Technical wise Roger. I do all my photography on film and for me, thats better 🙂

I have a Canon 6d, mostly because I got it at a very good price ($800 with 2 lenses), but I get (IMHO and to my taste) better results and a better experience on my Leica m6, Olympus OM4t, heck, even wth my Olympus Stylus 🙂

I suppose it boils down to personal taste.

Regards.

Marcelo

 

[Jdi]

We're not going to have to change for generations. Equipment, new or used, will be around for a long time. However, for a have with me anywhere camera, I may buy one. It can replace my RX100 and supplement it with a phone which I now use a half dozen times a year. Maybe I'll use a phone more as well. Hmmmm

 

[Godfrey]

iPhone 6, hand held
ISO 32 @ f/2.2 @ 1/120 sec @ 4.15mm

Click here for full resolution image.​

The iPhone 6 camera is not bad. I'm not giving up my Leica or Hasselblad for it yet either. 🙂

G

 

[mpaniagua]

iPhone 6, hand held
ISO 32 @ f/2.2 @ 1/120 sec @ 4.15mm

Click here for full resolution image.​

The iPhone 6 camera is not bad. I'm not giving up my Leica or Hasselblad for it yet either. 🙂

G

Which tripod head is that Godfrey? looks quite good.

 

[helen.HH]

Hype to sell and more kool aid to Drink !

If that Interests the General Masses then good for them...
No smart phone/iphone Camera will ever suffice for Me !

When I shoot I want a 'real' camera in my hands. 😎

 

[Godfrey]

Which tripod head is that Godfrey? looks quite good.

It's an Acratech GP head. Very light, very strong, and very versatile.

G

 

[Godfrey]

Hype to sell and more kool aid to Drink !

If that Interests the General Masses then good for them...
No smart phone/iphone Camera will ever suffice for Me !

When I shoot I want a 'real' camera in my hands. 😎

Same here. The iPhone camera is useful in a pinch, but no replacement for a real camera.

G

 

[john_s]

The game changer was then Apple introduced no exchangeable batteries with so-so capacity and lifespan. It became non eco friendly luxury item, to be thrown away every three years.
......

You got three years? Lucky you!

 

[krötenblender]

I'll wait for the first class action lawsuit (correct term? - I'm not an US-citizen), when the customers realize, that this magic DOF-feature is a Software-only-feature, not some ability of the hardware, which will be delivered as a SW-update later. Also, that this SW is able to detect faces (by machine learning algorithms) and only simulates DOF (which will be okay for many fancy snapshots, although you can already see the limits of feature-separation of image content in Apples own examples, for example, where hair starts to be indistinguishable from the surroundings), but not for, say, a nice DOF-shot of landscape or still-image. I hear them: "The DOF in my camera is broken! Apple must replace it!" - All of these details and the technical/algorithmic reasons for them are not mentioned, in the article... So, I have a little doubt about the predictive power of that piece.

 

[KM-25]

I'm adjunct faculty at a great photo program with burly funding, we have our own prototype lab with CNC, 3D printing, etc. Lets just say that after a monthly meeting last night with the ADI ( Assistant Dean of Instruction ) and the head of programming, I changed my mind about going with the smaller iPhone 7 and went with the black iPhone 7+ with 256GB of storage.

There is way, way more to these two camera than meets the eye, it's going to get real interesting and a lot of serious photographers are going to find this new paradigm of mobile device photography to be something that will lead to innovations no one is currently thinking of.

No, none of this is going to replace a single thing I have in my massive arsenal of image making tools. But it most certainly will add some serious versatility to how I execute obtaining the final image.