No need to buy a Brikk

Fugly page out of Leica's and Rollei's playbook

🙄

More like the lomography playbook in this sad case.

In their defense, Gold edition cameras have been a Nikon tradition for a while, but celebrating a one-year anniversary seems like a poorly disguised excuse to move some units and give the new tools some purpose.
 
This is going over my head. OK, I can see it's a boutique version of the Df, which is in itself a boutique item. Boutique to the second power. But what does "brikk" mean?
 
I think the Brikk is ugly, but I like the way Nikon did the gold trim. If I had unlimited funds, I'd buy one and put it on a shelf in my office. I think it's pretty to look at.

Best,
-Tim

PS: And it's definitely a JPS.
 
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