This is what is killing paid journalism. Especially in NYC. It is the reason that I made more money shooting for a tiny paper in Edgewood, NM than I did shooting for Newsday in NYC or the NE Times here in Philly. I beat my head against the failing journalism market for a decade because publications can get work for free now simply over the narcissistic notion of a little by-line in some corner of an obscure page or worse, corner of the internet. It dilutes your talent, my talent, everyone's.
I say if the editor wants shots, they should either attend or pay for them. Working for free begets more working for free. Makes me irate.
Phil Forrest
Phil,
I appreciate what you say. Know that for over three years I have spackled the world with fashion photography. Only got paid a few times. I appreciate it when I do get paid. Of course this free work was for my gal's blog.
So late last year "Maggie decides that she no longer works for "Free."
Basically a lot of stuff is really barter: designers "gift" clothing; cosmetic companies "gift product; and then there is "free travel" and "free accommodations" ... So her life got enrichened through experiences, gifts, and invitations, some rather exclusive that all led to branding.
So at some point this all leads to the money and paying gigs. She has the reputation to now to refuse working for free since paying opportunities are coming in.
I went to a talk last night at Parson's where a fashion photographer complained about the overabundance and undercutting that happens and is happening, but at least he has the reputation to continue to get work. Now he has to instead of creating just ten shots for a champaign he also has to do video and other things as well to keep the work coming in. Basically he too is working for free because now he has to do more work to satisfy and continue to get the gigs. Pretty much he is not just a photographer anymore and has to be a crew, art director, videographer, marketing...
No doubt that the world has changed and one has to just deal with it. Not only have I had my work stolen, basically lifted off of the internet, it has made some big players money that could afford to play. Then I eventually learned that all these agencies say they have no money when the do. It is basically on me to refuse any offer and have the self respect to demand to get paid. Basically instead of getting mugged I mugged them back, but like a street fight it is only good when you win.
Here is an example: an ad agency on Madison Avenue with a big name offers $5K for photography, but they want to lend me a car that is a luxury hybrid for a weekend in NYC to do a shoot with Maggie. This is a $100K SUV. So Madison Avenue company is a huge one, and the car company a household name, and only $5K our fee? While $5K is a lot of money, it isn't a lot for Madison Ave nor a highly regarded car company.
So then I read the contract: basically they can sue me, but I can't sue them, and I'm responsible for everything. Vague terms are used like retouched photo's, which means at a certain level a graphic artist might have to be hired, and from my friend Mike I learned that one time Mike had to pay a graphic artist to reduce the size of a hand on the model $500.00 to rework a shot that they loved and had to have taken with a wide angle.
When we refused because of the possible liabilities, the Ad Agency came back saying they could supply a driver and more ore less he would be liable and responsible for the vehicle. On principle I still said no because the fee was too low, I knew they had money, and they just didn't want to spend it. Comes down to not allowing yourself to be exploited, and having self respect.
How much would it have cost Vogue Italia to give me photo credit for the full page shot they used of Maggie? Maggie gave them my information. How hard is it to spell my three letter last name right? Then when the BBC screws up the credits and gives credit for one of my shots to another photographer, what is worse than that? When they give me credit for someone else's shot.
The standards for journalism and truth are going lower for sure, but in today's market this free work (slavery) is surely embedded. You either have to include yourself in it or exclude yourself. It is systemic, but the trick here is to make it work if you want to be part of that world.
In a way without calling it an internship, where you work for free to gain experience and make connections, it really is like an unpaid internship without calling it so. If I were Married, "Maggie's" brother inlaws brother's son did an internship in a firm that he now works for as a lawyer.
Writers do internships working for free. In art school I did an internship at a museum as a course requirement. For over eight years I have been working for free doing this NYC Meet-Up as a Public Service, but know that I gained mucho experience, had fun, and certainly built out my reputation. Perhaps not all good. LOL.
My own experience is at a certain point you do develop a reputation, and if you work it properly it does lead eventually to the money. It happened to Maggie and it is happening to me. For me I have an agreement where I can link and reprint anything I write to my own blog or personal website. This is a good thing for me. On shark tank we see all these on-tour-pour-nures basically putting all their revenues and profits back into their business's and they take no salary. Call it working for free or slavery, it happens to be the American way.
Cal