Anyone else find statements like this annoying

zuiko85 said:
I've got, (somewhere around the house) a brochure by Leica from the early 90's advertising the M system. It's full of the same type of hype. 'Nothing new under the sun' seems to be as true in advertising as in many other aspects of our lives.

Probably the most appealing advertising of the last century was when DDB took on the Volkswagen account for the US market about 1959. Especially when they ran a full page in Life magazine in June of 1961 that was blank where the photo normally was. The ad copy read;

"No point showing the 62' Volkswagen, it still looks the same"

The company was horrified, paying for a full blank page in a national magazine. But that ad had the largest response of any they had ran up to that time.
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Actually the 62 had slightly larger tail lights than the 61, and added a "sissy bar" above the glove compartment.

Doncha just HATE IT when they cover up such glaring details.
 
I'm surprised that you're surprised. Marketing (advertising) is basically the business of lying to people to get them to buy a product that doesn't do what they say it does. A good product simply needs to be effectively "out there" in order to succeed, but if all you're selling is sizzle, then things are very different. I worked many years in marketing, including a stint as the Director of Marketing for the San Francisco Ballet, and the product, if it's good, sells itself. Lie to people and they won't buy tickets for next season. We had a good reputation and outstanding dancers, so it was just a matter of not screwing things up in order to have a successful season. If the product is innovative and new, then best to make sure it is working, and market it properly to the right target demographic.
 
Timmyjoe said:
If you read the article I linked to, you would see that "Some people are saying . . ." is a way of spreading falsehoods, lies, and innuendo, without taking responsibility for spreading those falsehoods, lies, and innuendo.

I couldn't care less whether the new Leica camera is better or worse than anything else on the market. I have a problem with Leica using the "Some people are saying . . ." marketing ploy to justify their decision to go APS-C sensor instead of Full Frame. Why can't they be up front in explaining their reasoning, reasoning I don't know enough about to agree with or not. What I find annoying is couching it in the "Some people say . . ." language.

Best,
-Tim
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Ya Tim, at best they are cowards in my book. They manipulate customers for money while concurrently touting their aristocratic “pedigree” and “legacy”.

The other issue is that all corporations do this in our post-truth world, so it is not specific to Leica. Bc banks and corps rule the world, not people, I’m afraid.

And yes, I own Leica, but I know what I’m getting myself into.
I use what works for me (camera, lenses) but leave the rest in the trash(stupid adverts)
 
If Oskar spent a month here with me he would be fascinated with digital and probably love the Monochrom and my M9-P. But he would most admire the Hasselblad, and when offered to go home with a pick of any of my cameras, he’d take the IIIf in a heartbeat.
 
Let us cast aside nonsense, speculation and petty bickering and get to the heart of the matter: If Oskar Barnack were to build a camera today, how many angels could dance on the head of a pin holding one? :rolleyes:
 
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