Anyone else find statements like this annoying

It may sound like marketing BS, but when you consider the advancements in sensor technology, you no longer need a full frame sensor to get good quality images. So why wouldn't OB design an APS-C camera, if keeping with the "smaller is better" mantra is to be followed? It takes more space for the electronics to house a 35mm frame sensor. Even the "medium format" sensors offered today don't come close to being "full frame", yet ooze gobs of resolution to rival the old TLRs and other 6xwhatever cameras of yesteryear.

Still, it doesn't mean I'd drink of the Leica Kool Ade.

PF
 
Not arguing whether APS-C or Full Frame is better. Just pointing out the advertising campaign, and annoyed that they would lead off with "Some people say . . ." instead of stating a fact like, "With an APS-C sensor you can get the same resolution as scanning a 35mm negative at 2000 dpi." Or "At Leica, we have found the dynamic range of our APS-C sensor camera is comparable to the 35mm film Oscar used in the 1920's." Or any number of statements that give us some facts and details about their camera.

Being that back in the day Leica made a big deal about the M9 having a full frame sensor, when compared to the M8 and most of the other digital cameras available at that time, if they now want to show why an APS-C sensor is the better way to go on their new camera, give us some actual information, not some hype about "Some people say (that someone who died years ago) would do this . . .".

Best,
-Tim
 
If Otto Daimler was to build a horseless carriage today ... it would probably have fuel injection! lol 😀
 
Timmyjoe said:
I stand by my original post. The annoyance I'm referring to is the dishonesty in such statements.

I find it cowardly and annoying when employed in an advertising campaign.

If there really is a knowledgeable someone, or someones, saying this, list them by name and give us their quotes. Don't hide behind the "Some people are saying . . ." BS.

Best,
-Tim
Click to expand...
Please keep our forum friendly. Politics not wanted. Chill dude.
 
I've got, (somewhere around the house) a brochure by Leica from the early 90's advertising the M system. It's full of the same type of hype. 'Nothing new under the sun' seems to be as true in advertising as in many other aspects of our lives.

Probably the most appealing advertising of the last century was when DDB took on the Volkswagen account for the US market about 1959. Especially when they ran a full page in Life magazine in June of 1961 that was blank where the photo normally was. The ad copy read;

"No point showing the 62' Volkswagen, it still looks the same"

The company was horrified, paying for a full blank page in a national magazine. But that ad had the largest response of any they had ran up to that time.
 
It certainly makes sense for Leica to ponder what Oskar Barnack would do with today's technology. Considering the image quality possible with 35mm film at OB's time, I think KoFe might be closer to the truth: Oskar Barnack would probably love smart phone cameras.

Leica's wording here doesn't really bother me, but I have my own triggers, so I'll empathize with Tim on that level.

- Murray
 
Some editing has been done in this thread to remove partisan political content, and a bit of film "religion". 😱 RFF is a non-partisan forum, so whatever politics or religion you're "for or agin" is off-topic...
 
Doug said:
Some editing has been done in this thread to remove partisan political content, and a bit of film "religion". 😱 RFF is a non-partisan forum, so whatever politics or religion you're "for or agin" is off-topic...
Click to expand...
Thanks, appreciate it. Now back to our regularly scheduled shows. 😎
 
Timmyjoe said:
I stand by my original post. The annoyance I'm referring to is the dishonesty in such statements.

I find it cowardly and annoying when employed in an advertising campaign.

If there really is a knowledgeable someone, or someones, saying this, list them by name and give us their quotes. Don't hide behind the "Some people are saying . . ." BS.

Best,
-Tim
Click to expand...

Where in the advertising industry is this NOT happening? That's how they roll. You're only now noticing?
 
Timmyjoe said:
Just got an email from Leica, which started off with the following statement:

"Some people say that if Oskar Barnack were to build a camera today, it would have the APS-C format."

What People? Instead of trying to justify their decision to go with an APS-C sensor as opposed to a Full Frame sensor (which in essence is what Oscar originally designed), they pull this crap with the whole "Some people are saying . . ." BS.

I hope this is not the future of marketing, and I certainly expected more from Leica.

Best,
-Tim
Click to expand...

You should email Leica and tell them that a long long time ago, Pinnochio and Raggedy Ann got married.
 
Some people say the ghost of Oscar is channeling through the folks at "Team Konost".

A ghost camera for sure.

Actually, I have been annoyed at Leica marketing gimmicks of late. They have gotten pretty sappy at times.

And not interested in APS-C. No longer have APS-H either (but that happened to be a darn good camera). Its all full frame and m4/3 nowadays.....too bad Oscar can't help with that. Or did he? 🙄
 
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