Apple Jumps the Shark

The pronunciation in the video didn't seem like the phonetic spelling they suggested. I heard something like "Bo-kay."

I seem to think it should be "Boke-uh" or "Boke-ah."
 
This just goes to show how overused bokeh is in photography... if anything, bokeh has “jumped the shark” long ago.
 
Just another example of verbing. A pox on our time!

I must say that this irritating ad gets the point across. Irritating because it makes the mother look pretty unreasonable.
 
Rob-F said:
The pronunciation in the video didn't seem like the phonetic spelling they suggested. I heard something like "Bo-kay."

I seem to think it should be "Boke-uh" or "Boke-ah."
Click to expand...

BO-KE ..Long o, short e; a hard, even emphasis on both syllables. It's Japanese.

Beyond that, the sky is falling! Some idiot marketing weasel told a silly story and used a word inappropriately!

Wake me when the kerfuffle is over... :D

G
 
Godfrey said:
BO-KE ..Long o, short e; a hard, even emphasis on both syllables. It's Japanese.

Beyond that, the sky is falling! Some idiot marketing weasel told a silly story and used a word inappropriately!

Wake me when the kerfuffle is over... :D

G
Click to expand...

Even if they first got the pronunciation almost correct, eventually it will be modified to the "American" way .

Reminds me of the Subaru car commercials, when that car brand was first advertised on USA TV stations in the late 1960s.

The car brand name was first pronounced "Subaaaaru" which was closer to the Japanese pronunciation than it is now in the USA and most of Canada.


https://www.youtube.com/watch?v=zLPp-NFInXw
 
xayraa33 said:
Even if they first got the pronunciation almost correct, eventually it will be modified to the "American" way .

Reminds me of the Subaru car commercials, when that car brand was first advertised on USA TV stations in the late 1960s.

The car brand name was first pronounced "Subaaaaru" which was closer to the Japanese pronunciation than it is now in the USA and most of Canada.


https://www.youtube.com/watch?v=zLPp-NFInXw
Click to expand...

Kind of like Hyundai (huundai)
 
It's like that running gag in "Keeping Up Appearences" where her name was pronounced "bouquet" by her and "bucket" by everyone else...


Regards, David
 
xayraa33 said:
Even if they first got the pronunciation almost correct, eventually it will be modified to the "American" way .

Reminds me of the Subaru car commercials, when that car brand was first advertised on USA TV stations in the late 1960s.

The car brand name was first pronounced "Subaaaaru" which was closer to the Japanese pronunciation than it is now in the USA and most of Canada.


https://www.youtube.com/watch?v=zLPp-NFInXw
Click to expand...


Or like Nikon.
 
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