Cheesy Leica

Dralowid

Dralowid

Michael
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Joined
Jul 5, 2006
Messages
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How come Leica can remain a so called 'premium brand' when, if you live in the UK, a pre-packed ploughman's sandwich (cheese, pickle etc) bought from the Co-Op has a picture of a mouse taking pictures with an M of some description printed on the packaging?

Sorry if this appears meaningless to those outside the UK...
 
"M" for "Mouse". Kind of makes sense to me :) Wonder what kind of animal uses the Sony "A"? Oh, I'm bad. Sorry.

In all seriousness. The M is *the* iconic camera, along with the generalized SLR. I see advertisements and other printed/imaged materials with a stylized M in them all the time. I'm talking T-shirts, business cards of photographers (many of whom have never seen an M in real life), billboards with sexy models using an M to photograph wildlife, many now-closed camera shops had an M in their logo, I can even remember a pizza joint that had a safari photographer as its theme and yes, he toted an M.

Maybe we should be flattered. Such an historically iconic and important camera. And I have one! (or so) Maybe I need to visit the UK again and see this mouse for myself. Maybe the sandwich is decent too?
 
I have a t-shirt with a camera that looks more like a Holga than a Leica... but, in any case, rangefinders seem to be the standard for camera depiction. :)
 
Dralowid said:
How come Leica can remain a so called 'premium brand' when, if you live in the UK, a pre-packed ploughman's sandwich (cheese, pickle etc) bought from the Co-Op has a picture of a mouse taking pictures with an M of some description printed on the packaging?

Sorry if this appears meaningless to those outside the UK...
Click to expand...

Heretofore RFF was predominately 'monkey centric' with regards to camera toting beasts. :)
 
yes, please, a picture.
could you scan the cheese, or the mouse, or the pickles, or whatever?
 
Dralowid said:
How come Leica can remain a so called 'premium brand' when, if you live in the UK, a pre-packed ploughman's sandwich (cheese, pickle etc) bought from the Co-Op has a picture of a mouse taking pictures with an M of some description printed on the packaging?
Click to expand...

While I understand the basic point that you're making, I don't see that this has any actual effect on Leica's ability to "remain a so-called premium brand". For clarity, I'm not a Leica user (not even an aspiring one), so please don't think that I'm simply leaping, reactively, to Leica's defence.

My presumption would be that Leica had nothing to do with the depiction on the packaging. However, whether they did, or didn't, I don't see this affecting the brand status. Most of the world is not even going to see a piece of sandwich packaging from a UK supermarket. Even if it were, somehow, to be seen by the wider world, how many people, in reality, are suddenly going change their perception (presuming that they have one) of Leica, just because of this?

I'm honestly not indulging in internet-forum-style gainsay here ;) - I just think that you might be over-reacting a little... :)
 
Hi,

What can I say?

Regards, David

PS I did think of "How true those words are, even today" but the number of us who would identify the contect and joke are dwindling...
 
David Hughes said:
Hi,

What can I say?

Regards, David

PS I did think of "How true those words are, even today" but the number of us who would identify the contect and joke are dwindling...
Click to expand...

Dralowid said:
...a 'plonking remark'?
Click to expand...

Hmmmm... reading these two posts, I'm beginning to get the sense that I didn't actually understand your basic point! :eek:

Is there a joking reference here that I've missed? I hope so, because I thought that I was old enough to remember most age-old-joke references, but maybe I'm just much younger than I thought?! ;)
 
Dralowid said:
Sorry, no offence implied or meant, this was just reference back to the days of 'Round the Horne' etc
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Nice one... and I fell for it!

The lesson here, for me, is to remember to avoid replying to forum posts before I've had time for a coffee...:D
 
...and the lesson for me is not get drawn in to responding to obscure references before my first pint of creme de menthe...
 
Hi,

A small - 1 or 2 fingers - glass of Calvados or Pineau would also do the trick and is cheaper. And now I wonder what they'll make of these references to France's two WMD?

Regards, David

PS and where's that photo of the Co-op's sandwich? I looked but couldn't find one this morning.
 
rfaspen said:
... Maybe I need to visit the UK again and see this mouse for myself. Maybe the sandwich is decent too?
Click to expand...

Hi,

You won't go far wrong with the Co-op for food although my recollection of visitors (both PhD's) from the USA is that they recoiled in horror when I said we had Co-op's here.They saw them as hotbeds of socialism or even worse.

OTOH, they asked where we got the cream from and why it was called half cream. Seems they couldn't get cream that thick in their side of the US. I told them I was going to apologise as we couldn't get the proper stuff and that that was only what we put in coffee... Anyway, the days of half cream from the Co-op are long gone (sigh).

Regards, David
 
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