Kodak on 10 Brands that will Disappear in 2010 List

Greg, seriously. Rational or not, if Kodak went under, it would set off a selling frenzy. You might get what you wish for. ;)

That would be nice! because if kodak & fuji were to go under I'll shoot that cheap shanghi, foma, stuff from Chekloslavika (however you spell it).
 
My thought for some time has been that color film is doomed. Slide film first, then color print.

Why in that order?

It seems to me that the print color film croud is the one that is moving easily to digital. If you like slides, I have the impression that digital is not there yet
but I may be wrong...
 
I would be more worried about the future of film when Leica announces the production stop of the MP / M7.... They are the last company producing high-quality (and high-priced) film cameras in a reasonable large series and selling film cameras without any supply of film could be tricky ....
 
Hey Bill or Pickett, I'm looking for a MF camera preferably a Hassleblad, wouldn't happen to have one would you? I'll give ya $50.00 for it. I figured that's a deal considering it will be a paperweight within a year according to you guys.:D

I have a pair of Bronica C's with lots of lenses and accessories.
 
Why in that order?

It seems to me that the print color film croud is the one that is moving easily to digital. If you like slides, I have the impression that digital is not there yet
but I may be wrong...

Only because color print is still commonly found in single-use cameras, which are still selling in most retail locations, even the ones that have gotten rid of 35mm film or greatly reduced their stock. Slide film seems to belong to the enthusiast and pro worlds now, almost not seen amongst the consumer set. One-hour places can no longer process it, they tend to just do 35mm C41. So my thought is that slide will go first, color print last, if only due to what little low-end consumer interest remains.
 
Oct 1, 1996..Kodak stock 80.25...Kodak has been in great "Short"...the 1998 at rally was again a bear rally..lower high 76.87 July. Over the period of time until the most recent "Dead Cat" bounce of march 2009 at 2.17 a share...so a long term profit on a great short..of lets call it 78 dollars ( rounded ) from the 96 high. This again proves the free market..has been telling everyone Kodak sucks. So Kodak traded down every year for 13 years !

Now again this whole rumor about Kodak strikes the cord what bone heads Kodak management are. They have had 13 years to turn the company around. They could have spun off Kodachrome and many other programs but no. They were to smart, hey they kept telling everyone they knew it all.

SO...IF and I say Kodak gets broken up...into smaller companies..the core management will still be steering the small firms in the wrong directions...business as usual.

So...which trade matters the " I bought it at 2.17, and now it's 4.53" or the historical Short from 80.25 down to 2.17? Just think...Kodak is so smart they devalued the stock by over 95% ! These guy earned this fate for how they treated the customers who invested in the stock and purchased the products.
 
Must be time to give the old dry plate camera a dust off then :) I have some recipes for the film emulsion and plenty of glass for plates, so I'm all good.
 
A clever tinkerer can make B&W film in a garage, as did George Eastman back in the day. I predict a long future for Kodak film, whether it is made on the Ridge in Rochester or some factory in China or Yugoslavia, the brand name will go on for a few more generations.

Color film and processors, chemistry, etc. are a different story. But digital seems to be better than 35mm color film these days anyway.
 
From Kodak's 3rd Quarter Earnings Report:

Gross Profit was 20.3% of sales, a decline from 27.5% in the year-ago period. This decline inmargin was driven by lower intellectual property licensing royalties and unfavorable foreign exchange, partially offset by continued productivity improvements

Consumer Digital Imaging Group third-quarter sales were $535 million, a 35% decline
from the prior-year quarter, including a decrease in intellectual property royalties. Third quarter loss from operations for the segment was $89 million, compared with a profit of $24 million in the year-ago quarter.

Graphic Communications Group third-quarter 2009 sales were $674 million, an 18% decline
from the third quarter of 2008. This revenue decrease was primarily driven by a marketrelated decline of 16% in Prepress Solutions as well as associated declines in workflow. Third-quarter earnings from operations for the segment totaled $10 million

Film, Photofinishing and Entertainment Group third-quarter sales were $572 million, a 25%
decline from the year-ago quarter. Third-quarter earnings from operations for the segment were $47 million, compared with earnings of $77 million in the year-ago period.

8% gross profit, film division
1.4% gross profit, graphics division
Kodak lost 89 million on 535 million earned in their digital imaging division.

Revenue across all divisions was down: 35% in their digital division, 18% in Graphics, 25% in film/entertainment 3Q 2008-3Q 2008

Kodak held $1.147 billion in cash and cash equivalents as of September 30, 2009

The company’s debt level stood at $1.748 billion as of September 30, 2009
____________________________________________

"Kodak won’t cease to exit. It just may wind up in a private equity portfolio with a much leaner and meaner structure."

Judging from the above, if you were to hold on to Kodak you would:

1. Keep the film business, as it's the most profitable. Has been. Milk it until the end - whenever that is. Most of this - I'm guessing, is from the movie/release print industry with the consumer and enthusiast being a small part of the revenue (but highly profitable given what a consumer pays per frame/foot for film vs the movie industry... This may be a slow ride. Film is a cheap display medium. You got to sell a lot of popcorn to upgrade a theater to digital. You can show a movie with a projector and a screen right now and pay to replace the projection bulbs when they die. There is no business incentive whatsoever for theater owners to upgrade, especially the independents. Hollywood will still "eat" the cost of the release prints for as far as the eye can see.

2. Get the hell out of digital, concede that market, and licence your name to - I dunno, Samsung?

3. Jury still out on their other division.

That's my analysis.
 
Not a pretty story. Interesting that the decline infilm revenue was less than some other units.
 
Film is a cheap display medium. You got to sell a lot of popcorn to upgrade a theater to digital. You can show a movie with a projector and a screen right now and pay to replace the projection bulbs when they die. There is no business incentive whatsoever for theater owners to upgrade, especially the independents. Hollywood will still "eat" the cost of the release prints for as far as the eye can see.

http://www.bangkokpost.com/entertainment/movie/31060/farewell-to-celluloid
Farewell to celluloid?
In three years the number of digital cinema has jumped over 1,000 percent worldwide. How are Thai multiplexes catching up with the new and inevitable platform?

http://www.nytimes.com/2009/03/30/technology/companies/30sony.html

AMC to Get Sony Digital Projectors
By ERIC A. TAUB
Published: March 29, 2009

Sony says it has signed a $315 million deal to install its digital projectors in all AMC Entertainment theaters.

The contract will close the gap between Sony and Texas Instruments in the digital projector market. Texas Instruments has equipped 5,476 screens in North American theaters with its digital light processing projectors. The deal with AMC will increase Sony’s presence to about 5,000 screens.

Theater chains are replacing film projection equipment with digital versions because new technology provides a clearer picture. No film is used, so digital images are devoid of scratches and wobbly images. Distribution costs will also be lower, as studios no longer need to create and distribute reels of film. Rather, movies can be downloaded from a satellite or served to several projectors in one theater from a hard drive.

The Sony projectors will be installed beginning in the second quarter this year and continue through 2012.

AMC is the second largest movie chain in the USA.

http://www.reuters.com/article/idUSN1837052320090518

Regal to outfit screens with Sony digital systems
LOS ANGELES, May 18 (Reuters) - U.S. movie theater chain operator Regal Entertainment Group (RGC.N) said it reached a deal to install Sony Corp's (6758.T) digital projection systems across its entire circuit over the next 3 to 5 years.

http://www.reuters.com/article/idUSTRE48S0SI20080929

Theaters, studios near deal for digital projection
LOS ANGELES (Hollywood Reporter) - A consortium of the nation's top movie-theater chains will announce within two weeks a $1 billion-plus financing agreement with four major studios to equip more than 15,000 screens nationwide with digital-projection systems during the next three years.
Universal, Paramount, Disney and Fox -- with financing backing from JPMorgan Securities -- are expected to announce the funding of systems to be rolled out by New York-based Digital Cinema Implementation Partners. Regal Cinemas, AMC Entertainment and Cinemark formed DCIP more than a year ago, but it has taken until recently to get a majority of the major studios to sign off on so-called virtual print fee (VPF) agreements to fund the digital rollout.

Under the deal, studios will pay a majority of the roughly $100,000 per system in hardware and installation costs to install digital-cinema equipment in theaters operated by the biggest theater chains. That will facilitate not only digital projection in the converted auditoriums but potentially 3-D exhibition as well, if the theater owners take on the extra, more modest expense for 3-D installations on their own.

I like my market analysis better.
 
Polaroid is being resurrected by a guy in Europe, I think it is, a real gamble, but it may pay off. There is still a solid backing from a good segment of the population for Polaroid.

Agfa is back due to some new investors.

Ilford was not long ago sold to investors, the Harmon Group, seems pretty solid.

Fuji has the $$ (more or less) to stay in it for a while.

Kodak is a real question mark.

Freestyle is selling as much film stuff as they can get their hands on, 120 film is doing very well and if everybody in your market has not abandoned film processing, those who still do it and support it are doing OK these days. Wallyworld has pulled film machines in many markets - opportunity for the little guy.

Holga has, by itself, revived a once-dead market segment (120/medium format).

High School photo classes in many areas are running full. If you have an enlarger you aren't using and darkroom equipment to go with it, donate it to any school in your area which is still offering a film program, there are still many doing it.

And colleges have found running a wet darkroom program as an intro to their digital program is a good way for the kids to get a founding in the photo world. You can run a good wet darkroom program for an entire year for what one modern computer/scanner setup may cost these days.

The University of Iowa's whole art program was flooded out in 2008, literally. They have consolidated their art programs in an abandoned lumber yard, and have put in a new wet darkroom, polling 12 major arts schools, 10 said they were still offering wet darkroom classes and the classes were doing very well.

Now all we need is for somebody to start producing film SLR's again!
 
Not a pretty story. Interesting that the decline infilm revenue was less than some other units.

Not especially. Film is essentially a cash cow now, with no significant R&D being done and no plans to expand or grow the business. Low marketing costs and investments in physical plant are largely amortized and fully depreciated.

Digital still represents emerging markets that require significant R&D, market research, and advertising to support.

Film can be milked for all it is worth as it slows to a stop. But the 30% year on year sales decline mean even if it remains profitable, it's not enough to keep the company afloat by itself. It's buying time for the investments Kodak has made in digital technology to catch on, if they're going to.
 
Polaroid is being resurrected by a guy in Europe, I think it is, a real gamble, but it may pay off. There is still a solid backing from a good segment of the population for Polaroid.

No. A 'good segment' is a tiny fraction of consumers. It may well work, and I wish it well, but it will never be on the shelves of Walgreens again.

Agfa is back due to some new investors.

No, it is not. AgfaPhoto is bankrupt. We've had this discussion. If you can't keep up, take notes.

Ilford was not long ago sold to investors, the Harmon Group, seems pretty solid.

Yes it does.

Fuji has the $$ (more or less) to stay in it for a while.

Fuji continues to whittle down their film offerings.

Kodak is a real question mark.

Kodak is indeed a weak player.

Freestyle is selling as much film stuff as they can get their hands on, 120 film is doing very well and if everybody in your market has not abandoned film processing, those who still do it and support it are doing OK these days. Wallyworld has pulled film machines in many markets - opportunity for the little guy.

It shows massive decline across the board for consumer sale of photographic film, which was the major driver. Of course the speciality sales outlets will see an uptick. Reading that as increased demand would be a mistake.

Holga has, by itself, revived a once-dead market segment (120/medium format).

For a couple thousand art students.

High School photo classes in many areas are running full. If you have an enlarger you aren't using and darkroom equipment to go with it, donate it to any school in your area which is still offering a film program, there are still many doing it.

High schools and colleges are closing their chemical darkrooms left and right. You can read it in the papers daily if you search - which I do. I used to post such things, but it's too depressing even for me.

And colleges have found running a wet darkroom program as an intro to their digital program is a good way for the kids to get a founding in the photo world. You can run a good wet darkroom program for an entire year for what one modern computer/scanner setup may cost these days.

Colleges are dropping wet darkrooms right and left. Seriously.

The University of Iowa's whole art program was flooded out in 2008, literally. They have consolidated their art programs in an abandoned lumber yard, and have put in a new wet darkroom, polling 12 major arts schools, 10 said they were still offering wet darkroom classes and the classes were doing very well.

Good for them. It's not the case in most places.

Now all we need is for somebody to start producing film SLR's again!

EDIT: Sorry, I was being persnickety there. What did Roger call it? Oh yeah, peevish. Sorry.
 
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I don't have a clue when the last film company will stop production. I suspect if the current players go under, someone will try to start boutique manufacturing, at least for b&w. Maybe they will survive, maybe not. But, I'm certain the film's days as a commercially viable product available in retail channels are numbered.

Bill's comments here are, I think, spot on target. As are others that highlight that profitability alone is no guarantee that a publicly owned corporation will continue a product. If the bean counters at Kodak thought they could make more money by putting the money that funds the film units into, say, Treasury Bonds, they'd do that. In fact, they have an obligation to do that.

When or if we all start selling off our film hardware is a personal decision. I'm almost certain to retain only one film camera for b&w use. If b&w film vanishes in the next few years, I'll take the hit. I'm still looking for a digital that pushes my buttons, but I expect to find one before I use the the color film that's in the fridge.
 

There you go with those pesky facts again...

I can't disagree with your analysis, so I'll just shoot film as long as I can. Maybe for another few years, or a decade at best.
 
What is that ridiculous website and why do you all think they can predict the future? Maybe when the Wall St Journal says it will I get nervous, not some money blog.
 
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