Pickett Wilson
Veteran
L39, will you be able to afford a roll of film to put in your Leica II in 10 years? As perplexing a problem as whether I can get battery for a Canon then.
Most current camera manufacturers only keep spares available for a limited number of years, for example Canon can no longer supply circuit boards for the AE-1 cameras, and there are many other similar cases of spares no longer being available.
All currently manufactured goods have a built-in obsolescence factor, its a symptom of the modern "throw away"culture of society, and in particularly when electronic components are involved in the construction.
The question "will spares for my current digital camera be available in 10 years time" cannot be answered and more importantly if by chance they are,and only time will tell, will the Achilles Heel of all digital cameras the BATTERY still be available.I very much doubt that it will.
Without batteries to power them Digital cameras become just wastebin fodder.
It had better not need an IR cut filter though, that is a deal killer for me.
Lets get real here!
$6.000 is alot of money to spend on a camera that will be outdone by something that appears two years later. $9000 for something like that is not possible to market to sell widely. Notice Canon and Nikon have different versions of the same camera at various prices. That is so they can make money on one platform. Leica cannot afford to sell this above $6,000. $7,000 would really hurt, but alot of people could swing it with some sacrifice. $9,000 and up would limit the camera to a few sales, and what would one do when at that price level, we are talking about medium format digital (Pentax is reviving their plans for a 645 Digital, and their lenses are cheap and very good, I have them, I know, some better than the Zeis they put on Hassys and Rolleis).
Basics to business and profit are good marketing and large volume of production with reduction of product price. No company is immune to these basic market facts, not even Leica. There comes a point where the business model fails, and if you price yourself out of a larger market, and you loose money, all you have to do is look in the mirror to see who is at fault. this is economics 101. Even Mercedes Benz knows better. They kept US prices lower even though the Euro was killing the dollar. Why? Because they knew there was a price level that they could sustain here that made sense. If it went up too much, you would turn away customers, even if they do have money. People who have money don't like to get ripped off either!
Leica dealers are already very unhappy with poor 8.2 sales demand. This rumor will likely just about kill 8.2 sales. Leica has to stay alive and pay the bills long enough to make the M9.
Stephen
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Second and more important, a lousy 10 MP sensor is definitely out of date for a premium brand and premium price camera in 2009. Samsung builds such sensors into cheap camera phones, and they don't even need an IR filter 😱 For comparison, have a look at photos from an M8.2 (let's say 100 ISO) and an EOS 5D Mark2 (let's say 1000 ISO) - it's like jumping from a 400 ASA 35mm film into medium format with a 100 ASA film. Canon must have made a trade: twice the MP, but at the expense of noise... significantly less than an M8.2, even at much higher ISO settings. 😎
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M8 or M9, Leica needs to get their prices in line with the rest of the market.
The simple fact is that the M8.2 is way overpriced for what it is and that is the main reason why it isn't selling. My dealer saw M8 sales nose dive after the last few price increases. The arrival of the D700 didn't help either.
Even of the M9 is fullframe Leica needs to figure out a way to lower prices or start offering a tiered product line. FF and 14-18MP would help to justify the cost, but it still is quite a stretch.
M8 or M9, Leica needs to get their prices in line with the rest of the market.
I think Dr. Kaufmann should send a delegation of Leica marketing execs to Switzerland to visit with their counterparts in the watchmaking industry...
First, I don't have an M8, but I do have a 5D that I never use. Why? Simply put, I hate it. I hate the form factor. I hate the ergnomics. I hate the viewfinder (compared with a rangefinder). I hate the autofocus lenses. I hate the lenses too, they are too big! I hate the weight of the camera. And last, but not least, I hate the mirror slap.
I think Dr. Kaufmann should send a delegation of Leica marketing execs to Switzerland to visit with their counterparts in the watchmaking industry. Somehow companies like Patek Philippe, Vacheron-Constantin, and Audemars-Piguet (to name just three) can sell a stainless-steel wristwatch for $12,000 that doesn't even have the date, has to be wound by hand, and at best is accurate to a few seconds a day vs a few seconds a month for any $10 quartz watch, and anybody would be laughed off a watch forum for suggesting that they are "overpriced for what they are" and the company "needs to get their prices in line with the rest of the market". Those companies are hurting in this economy, but they're not going into panic mode and slashing prices or re-branding Casio G-Shocks. Leica is missing some strategic element in the marketing of their image.
Seriously, I've never much cared about the "form factor" of the equipment. I've never lost a photo because of the mirror slap. The holy grail of Leica lenses seem to be the Noctilux, a huge, heavy lens.
Second and more important, a lousy 10 MP sensor is definitely out of date for a premium brand and premium price camera in 2009. Samsung builds such sensors into cheap camera phones, and they don't even need an IR filter 😱 For comparison, have a look at photos from an M8.2 (let's say 100 ISO) and an EOS 5D Mark2 (let's say 1000 ISO) - it's like jumping from a 400 ASA 35mm film into medium format with a 100 ASA film. Canon must have made a trade: twice the MP, but at the expense of noise... significantly less than an M8.2, even at much higher ISO settings. 😎
To put it in a nutshell: Leica does not exploit its market niche. Many people will buy a digital Leica M if they can buy one with a better and bigger sensor. I am one of those potential customers. .